Shop new in men's clothing at Jacamo


Let your shoes do the talking.

At Jacamo we know that clothes maketh the man. But for women, it's his shoes that really make the difference.

51% of women use a man's shoes to figure out his personality!

Which Shoes?

Shoes might be low down in the outfit, but they should be high on your list of priorities. Why? Well, many women say shoes are the part of a man's outfit they look at first. And 51% of them use a man's shoes to figure out his personality. If that doesn't make you think twice about your footwear, we don't know what will.

But never fear. At Jacamo we've launched a new campaign to help men use their shoes to greater effect. We've polled women to find out what they think and we've even got bloggers on board to tell us their own helpful hints. Below you'll find their advice on how to seduce with shoes. So pull on your best trainers or brogues, and get a step ahead in the race for romance.

Bloggers' Amorous Advice

  • Matt
  • Alex
  • Adam
  • Tom
  • Anton
  • Dil
  • David
  • Michael
  • Robert
  • Jordan

Good shoes are the most important piece of any outfit. After all they are one of the first observations people make when meeting someone. That's why when I go on date night with my girlfriend I want to make sure I wear a pair of shoes that she'll notice, or at least have to comment on.

Kingsdown Roots

Recently I was on a date at a swanky bar in Liverpool. I was dressed in smart attire with a pair of casual trainers. But the doorman wouldn't let me in as I didn't have "appropriate" footwear. I had to nip to the shops and get some shoes before catching up with my date who was already waiting for me in the bar. Though I never want to be caught out like this the story did make for a good icebreaker with my date.

One of my go-to pairs of shoes are my Barbour Navy/Tan sneakers. They're incredibly comfortable to wear and versatile too. With light tan leather and dark navy textile, they work effortlessly with both smart and casual outfits and they help add an extra dash of detail to the overall look.

They're made with Barbour's typical vintage/contemporary style with a stitching pattern up the middle that's reminiscent of their jacket linings. Since getting them I've had lots of compliments so I won't be replacing them any time soon.

The Male Stylist

I first met my wife at work and got to know her on the minibus. I used to get to the stop early, and one commuter who walked past me every morning always stared at my brown suede shoes. He turned out to be my future father in law and he was obviously trying to work out if I was the object of his daughter's affection. A couple of years later in his father-of-the-bride speech, he recounted an old conversation the two of them had. It culminated in the immortal line; "Oh, you're seeing the young man in the brothel creepers!" They say you can tell a man by his shoes, but I can promise that this particular pair did me a disservice!

Diary of the Dad

We all love a good foot selfie, but how many of us actually spend time picking out the perfect shoes to wear that day? Studies have shown that shoes are one of the first things a woman notices in a man. Choose the perfect shoes and you'll make the perfect first impression. You can't go wrong with a nice pair of brown brogues, but white plimsolls are the other shoe staple that should be in your wardrobe. If you find a pair that fits your foot snugly it's like wearing your favourite pyjamas.

A nice pair of brogues can also look great in pictures. Here I am showcasing mine with my friend Kate in front of some Chewing Gum Art made by artist Ben Wilson.

Diary of the Dad

Shoes, like watches and cufflinks, show that you have a keen sense for detail - a certain finesse to your style. Now, this doesn't mean you need to break out shiny black dress shoes for every date but here are a few tried-and-true tips...

  1. Coloured Polish. Invest in a pot of shoe polish that matches the colour of your shoes and give them a quick buff before you leave the house. It shows you take care of yourself.
  2. Suede. Suede is a brilliant fabric to slightly class up a pair of trainers or casual shoes. And they go with almost anything.
  3. The cardinal sin. Pair your shoes with the jeans or trousers you're wearing. Never pair wide hem jeans or trousers with a pair of slim, pointy shoes.

Follow these and you just can't go wrong.

For the Young Dude

I have a very close friend called Harry who loves my shoes. He's particularly fond of the expensive, Northampton-made English brogues. This is worrying, because he likes to play with my shoes and often takes them into his mouth to chew them. I know this because I often find them damp from his saliva. I do get irritated sometimes, but I'm very lucky to Labrador with such good taste in shoes!

Grey Fox

I think that it's important to have at least one really good pair of shoes. My current favourites are my Kurt Geiger derby shoes. These black lace-ups are classic, comfortable and look smart. Perfect for formal occasions and easy to dress down with a pair of jeans.

Saturday nights out have got a little more casual, but I still like to wear shoes on a night out, because it gives my outfits a smarter edge. They say shoes are one of the things which girls notice about a guy, so always try to wear a good pair, and you'll never go unnoticed.

Michael 84

I believe a good pair of shoes completes an outfit. And I'm in the middle of a long- running battle to find that one perfect pair. A pair I could wear often - a pair that would work with almost all potential outfits. They have to look a bit different; be comfortable and, most of all, have my girlfriend's approval. Not much to ask, is it?

Well, last year I found them. I was out shopping with my girlfriend and my eyes immediately found a stunning pair of black brogues with a strange soft rubber sole in my size, down from £95 to £25. They are the best shoes I've ever owned, and even meet with the approval of my better half.

Overdressed Underprepared

A pair of shoes can define an outfit and the look you want to create, whether that be smart, loud or causal. They can add something completely different to your look that clothes can't always do. In men's fashion, some shoes are being used to make bold statements and there were plenty at LCM (the men's equivalent of London Fashion Week).

Most recently, when I attended an event in East London, I wore quite a basic monochrome look with some stand out brogues and they were the first thing to be complimented. Just goes to show that shoes can make or break your whole look.

Jordan Bunker | Men's Fashion and Lifestyle 


The night out notifier

Wondering what to wear to wow the ladies round your neck of the woods? Or perhaps you want to know where your footwear of choice will be most fancied?

Don't take a chance when it comes to that all-important footwear, use the drop down below!

Scotland Yorkshire or the Midlands Wales South West North East London East or South East The North West
UK Map

Footwear Felony

Do you know someone who is committing a shoe crime? Or maybe the footwear felon is you? We want to know about it.
This is your chance to name and shame your pals. You could win a new pair of shoes for you or your mate! (T's & C's here) Simply tweet your pics to @Jacamo using the hashtag...

Footwear Felony

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