Models wear Union denim

INTRODUCING: UNION

Our newest brand launch has finally dropped… Introducing: Union, where British design meets effortless style for the modern man.

Keep reading for an exclusive insight into all-new denim washes, updated styles and refreshed fits. We’ve mastered this whole denim thing…

Union jeans craftmanship is pictured.

CRAFTMANSHIP
& DESIGN

Union denim has been thoughtfully crafted to provide an authentic look, achieved through new washes, with a considered approach to the finer details.

From branded hardware, woven tabs and badges to carefully selected finishes, washes and fits, every element reflects our commitment to quality and craftsmanship.

Stonewash, blue and dark jeans are pictured

THE WASHES

“We’ve updated the washes of all our denim for a refreshed feel for 2025. From light wash to stonewash with ultra-heavyweight luxe feels, this is the denim update you’ve been waiting for.” – David, Menswear Designer.

UNION: MASTERS OF DENIM

We’ve carefully curated a collection that puts key denim at the forefront of what we do.

Alongside our expertly crafted jeans, we’ve designed a range of relaxed-fit sweats, tees, and functional workwear-inspired overshirts and jackets that offer true versatility and an effortless way to build your wardrobe.

Discover the full collection today.